2011 Wrath of Cannes Grand Prix

[Student work.]

Tony Hawk's brand Birdhouse wanted to advertise without "selling out." So I suggested we do what skaters already do.
The Flip the F*ck Out game turns your phone into a skateboard. Using the accelerometer, you are rewarded for sticking flip tricks.

(This is me with Tony Hawk and a trophy shaped like a man with his head up his own ass.)